COIL Blog Post Project

Benjamin’s whole notion was that mechanical reproduction changed the role of art in society due to the fact of individuals being able to duplicate or alter art. Instagram demonstrates what Benjamin is saying because it shows an unrealistic world. Society now is so focused on filters, alterations, photoshopping ect. There is too much altering on instagram that a majority of the time the photo that was posted  looks completely different from the original. Instagram has become this space where the majority of users can’t post a picture without altering or changing something in their image. An example would be someone taking a picture and photoshopping their picture to look slimmer. Photography back then didn’t have that, there was no such thing as photoshopping a photo to look lean or slim. That was the beauty of art, it was admirable there was no need for changes. Benjamin’s main point being that Mechanical reproduction will change the real art. Where a painting was made no one can alter it or people put a filter on it. Real art happens without the extra touch ups. Now people can go to the museum and take a picture of an original painting on their phone but will still alter it and change the picture to their liking. This takes away from the real artist that did the painting. Cameras on iphone’s for example have the option to alter images and videos, why can’t we as a society just be contempt with just the picture we took. Our understanding of art is shifting to what we believe needs to be perfection for society to love. For instance a painter like Da Vinci could go outside and paint the sky as he sees it, without altering anything. Then an individual with a phone camera can take the picture of the sky and alter it to their liking by putting filters or changing the brightness or exposure ect. Now if I see Da Vinci’s painting and the photo after it being altered I could lean into the altered photo because  it looks cooler, it caught my eye. This is what Benjamin is trying to say, the real art is being pushed away to mechanical art. Society is focused on art that is altered now instead of authentic art. 

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